Slide Follow us in Social 詳細はこちらから 「SDGsポスター」入賞作品 CSR委員会 JAAA2019年度「広告の広告」 Read More 「JAAAは、激変する広告業界を支え、業界をリードするエンジンとなる」 JAAA Vision 「JAAAは、激変する広告業界を支え、
READ MORE JAAA Vision 1)業界全体をつなぐ「協働スキーム」の強化 2)「人材育成」のための新たなチャレンジ 3)「デジタル」への対応強化 4)「働き方改革」のさらなる推進 5)「メディアビジネス」の活性化 6)「クリエイティブ」の強化 7)「広報戦略」の再構築

A step forward for Japanese advertising.

The JAAA was created to bring advertising companies together, to stimulate the creation of new ads, and to foster quality advertising. Since its foundation in 1950, the JAAA has grown considerably as the representative organization of the Japanese advertising industry. As of April 2017, our member companies account for approximately 76% of Japan’s total advertising expenditure of 3,907 billion (2017 Dentsu Survey), a figure which gives us a tremendous social responsibility. It is up to us to foster ads which benefit society as a whole and provide people with the information they need to improve their lives. Advertising plays a major role in society, and we at the JAAA will do our utmost to uphold its quality.